Content Specialist

- Work with stakeholders to identify effective strategies to achieve department communications goals.
- Develop and execute integrated content plans in-line with agreed upon marketing campaign.
- Create & develop video ideas including conceptualizing, script, production briefing and quality control to ensure the finished product meets aligned expectation.
- Work closely with Marketing and Communications team leader to ensure alignment of messages and timelines.
- Research, write and produce material targeted to various stakeholders (customers, employees, investors, etc.) in support of marketing product campaign. This may include, social media, website, e-newsletters, flyers, brochures and other communications vehicles.
- Work closely with Digital, Creative, Products team and PR unit together with other internal depts. on developing marketing communication articles/ materials across platforms.
- Write in top professional quality (style, grammar and tone – with supported by Academic team for quality check), presents facts and quotations accurately, and ensures the finished product communicates effectively with appropriate language geared to its audience.