Marketing Executive (Netsuite)

* Marketing:
- Design and coordinate regular electronic mailout initiatives
- Prepare marketing statistics and assessing the results of marketing campaigns
- Draft promotional material and liaise with the designer and printers for production
- Achieve sign off of all marketing materials via ND and BOD-M
- Manage the marketing database and email distribution list
- Develop and maximise internet presence, improving search rankings & visibility
- Constant monitoring and liaising with external websites regarding listings
- Research audiences and identify companies within different target markets as agreed with the ND
* Social Media
- Regularly review social media impact and engagement through analytics
- Head social meeting to improve and assess content
- Effectively manage netsuite.gimasys.com website and monitor relationship with gimasys.com websit
* Public Relations
- Monitor and record printed and online press coverage
- Research suitable media outlets, editors and present as required (e.g. printed and online press, social media, trade press, TV and radio)
- Ensure press and media contacts are kept updated with promotional info
- Develop press relations – invite, meet and greet within venue
- Manage online media page / creating content for newsroom
- Contribute to developing in-house PR strategies and campaigns
- Create press releases (with training) and distribute
- Attend press/ media /public relations events to represent the company
* Internal communications and administrative
- Update and manage netsuite.gimasys.com website
- Proofreading marketing materials and printed literature
- Monitor website analytics and report back as required
- Maintaining brand standards throughout internal communication
- Planning and draft a quarterly Gimasys’ NetSuite newsletter.