Nhân Viên Marketing (Marketing Executive)

1. Handling company's website, update content of the website;
2. Creating general design for promotion gifts, promotion catalogue;
3. Work with external vendors to plan and execute all aspects of preparation for events including exhibitions, seminars, conferences, etc. Post-event analysis and monitoring of leads and business opportunities generated from events.
4. Product Management - Internal communication to sales team regarding new products and external communication such as end-of-life announcements.
5. Social media - Manage and grow company's social media platforms through content creation. Regular posting of new contents on social media, handle enquiries received from social media.
6. Email marketing - Copywriting of sales and promotional emails to promote SATO products, solutions and services, send emails to the target customer database identified for each email campaign.
7. CRM - Work with sales teams to effectively use CRM system (Salesforce) to track leads generated from marketing activities.
8. KPI reporting - Measure Return on Investment (ROI) of marketing activities and campaigns by tracking results and leads generated by each activity. Conduct Plan-Do-Check-Act (PDCA) by analysing results to determine success / effectiveness of activities, adjusting marketing plan accordingly if necessary to reach out to more potential customers, generate more leads, drive more business.