Ngành nghề
Nơi làm việc
Dư Khánh Hưng
Thông tin nghề nghiệp
6
Đại học
Nhân viên/ Có kinh nghiệm
Tp Hồ Chí Minh
Kinh nghiệm làm việc
Từ 2019 đến 2020: Khác tại OFOOD Joint Stock Company
• Propose strategies, objectives and marketing plan for the assigned
brand(s);
• Develop brand guideline with all in-store POSMs, publications: Gà
Nướng Ò Ó O, Bò Lế Rồ, Yo!Chicken, Chick Kebab, Thính Story, Gà
Thần Tài;
• Track demand/insight trend, preposition brand, survey consumers
and spy the opponents’ activities, directions;
• Develop customer & shopper insights for the category / account
assigned. Translate insights into business building;
• Conduct periodically trade visit to assess new launches
implantation in key markets;
• Provide feedback to management on new product launches or relaunch initiatives with communication launching;
• Monitor brand registrations and pricing strategy (Brand wise/State
wise/SKUs’wise) and report the campaign result.
brand(s);
• Develop brand guideline with all in-store POSMs, publications: Gà
Nướng Ò Ó O, Bò Lế Rồ, Yo!Chicken, Chick Kebab, Thính Story, Gà
Thần Tài;
• Track demand/insight trend, preposition brand, survey consumers
and spy the opponents’ activities, directions;
• Develop customer & shopper insights for the category / account
assigned. Translate insights into business building;
• Conduct periodically trade visit to assess new launches
implantation in key markets;
• Provide feedback to management on new product launches or relaunch initiatives with communication launching;
• Monitor brand registrations and pricing strategy (Brand wise/State
wise/SKUs’wise) and report the campaign result.
Từ 2016 đến 2019: Nhân viên/ Có kinh nghiệm tại OMG Group Vietnam
• Make 'pitches', along with other agencies, to try to win new
business for the agency;
• Work with clients to identify their needs and ensure client
satisfaction. Build-up CE & Master plan;
• Co-operate alongside dept. colleague plan and project proposal for
client; use in the campaign execution and deliver the best to
successful KPI achievement;
• Provide professional after-sales support and report to enhance the
customers’ dedication;
• Having worked with big brands as: Masan Group, TH True Milk,
Unilever, Suntory PepsiCo, Asus, Zespri, Masan Group, Marico
SEA, Unilever, Suntory PepsiCo, Asus.
business for the agency;
• Work with clients to identify their needs and ensure client
satisfaction. Build-up CE & Master plan;
• Co-operate alongside dept. colleague plan and project proposal for
client; use in the campaign execution and deliver the best to
successful KPI achievement;
• Provide professional after-sales support and report to enhance the
customers’ dedication;
• Having worked with big brands as: Masan Group, TH True Milk,
Unilever, Suntory PepsiCo, Asus, Zespri, Masan Group, Marico
SEA, Unilever, Suntory PepsiCo, Asus.
Từ 2013 đến 2016: Nhân viên/ Có kinh nghiệm tại Vietnam Artist Agency Co. Ltd
• Building up ideas, concepts and writing proposals on case-bycase projects (films, reality shows, media productions, PR
campaigns …);
• Meeting and liaising with clients to discuss and identify their
advertising requirement;
• Negotiating with clients/agency staff about the details of
campaigns;
• Working with colleagues from other faculties to brief client’s
needs and assisting with the formulation of marketing
strategies;
• Having experience working with global brands including:
Suntory PepsiCo, Samsung Mobiles, ASUS, Heineken, Popeyes.
campaigns …);
• Meeting and liaising with clients to discuss and identify their
advertising requirement;
• Negotiating with clients/agency staff about the details of
campaigns;
• Working with colleagues from other faculties to brief client’s
needs and assisting with the formulation of marketing
strategies;
• Having experience working with global brands including:
Suntory PepsiCo, Samsung Mobiles, ASUS, Heineken, Popeyes.
Kỹ năng
Creativity
Project management
Problem solving
Presentation
Data & Insight analysis
Project management
Problem solving
Presentation
Data & Insight analysis
Ngoại ngữ
- Tiếng Anh (Trung cấp)
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