Hồ sơ ứng viên

Duties:
• Be the liaison point between client’s staff, Expatriate Manager and Indochina Research provincial staff on all
aspects relating to the project document and progress.
• Co-ordinate with VN research Director and clients over the receipt/ development and translation of questionnaires
prior to Fieldwork commencement so that content, format and logic is approved and understood.
• Supervise the preparation of project budget materials and maintain accurate expense records to ensure agreed
project targets and budgets are adhered to.• Ensure that all issues concerning data validity arising from Data Processing and analysis are effectively resolved
with Indochina Research staff, Indochina Research sub-contractors and Research Director
• Analyze research data and report research result
Projects of Clients: FMCG: Unilever, Coca Cola, Pepsi, Nestle, … Banking: ACB, TPBank… Retail: Big C,
Coopmart…& NGO projects, etc.

Research Executive
Report: Research Director
Duties:
• Manage all facets of projects from commissioning up to reporting
• Take research brief and write research proposal
• Analyze research data and report research result
• Liaise between Fieldwork/ Data Processing and Research Departments
• Assist in making presentations to clients
• Develop new businesses via credentials presentations and marketing efforts
Projects of Clients: FMCG: Unilever, Coca Cola, Pepsi, Nestle, Tân Hiệp Phát, … Automotive: Mercedes,
Toyota. Retail: Big C, Coopmart…, etc

Account Manager & Business Development Manager
Report: Research Director
Duties:
• Be the primary point of contact for local client staff.
• Do business development tasks such as attending seminars, conferences, etc. to open new relationships and
seek for new clients.
• Coordinate all AdHoc requests and queries from local client.
• Be the liaison point between client’s staff, Expatriate Manager and Indochina Research provincial staff on all
aspects relating to the project document and progress.
• Co-ordinate with VN research Director and clients over the receipt/ development and translation of questionnaires
prior to Fieldwork commencement so that content, format and logic is approved and understood.
• Manage project budgets in line with the project proposal / costing sheets so that Indochina Research margins are
maintained and ensured.
• Supervise the preparation of project budget materials and maintain accurate expense records to ensure agreed
project targets and budgets are adhered to.
• Ensure that all issues concerning data validity arising from Data Processing and analysis are effectively resolved
with Indochina Research staff, Indochina Research sub-contractors and Research Director
• Actively search for sales leads and exceed sales target
• Develop sales plan to achieve the target
Projects of Clients: Real Estate: Novaland, Nam Long … FMCG: Unilever, Coca Cola, Pepsi, Nestle, Tân H

Project Manager
Report: Research Director
Duties:
• Design, execute, and deliver research projects
• Conduct in depth interviews with experts to prepare industry research• Develop industry database
• Conduct analysis for many projects related to banking, finance, securities, investment funds/funds formation, etc.
• Manage project/ supervise including: Questionnaire design and preparation of materials, Internal External Client
liaison, Management of interviewer briefings Oversee staff on the job learning and help plan their development
and goal setting, guiding them to provide support to those for whom they are responsible
• Ensure that the project is completed in a timely and professional manner and that all deliverables to clients are of
the highest standard
• Maintain & Enhance Client relationships with Cimigo’s existing client base.
Projects of Clients: Bank: Sacombank. FMCG: Masan. Pharma: GSK, Sanofi. Automotive Toyota, etc.

Business Development, Client Service & Research Manager
Report: Board of Directors
Duties:
• Develop Research framework and process flowchart
• Oversee the research process and output deliverables
• Develop system of Quality Control Meet clients to deliver research results & Be a Consultant in Research to Clients
• Conduct industry research and deliver industry reports
• Develop industry database.
• Create engaging presentations and be able to clearly explain and defend complex analysis, recommendations,
and alternatives not chosen
• Responsible for research team workload planning
• Develop sales plan, and motivate and support sales team to achieve the target
• Actively search for sales leads and exceed sales target
• Manage a portfolio of enterprise clients
Projects of Clients: Banking: TCB, OCB, TPBank… Real Estate: Thảo Điền Masteri, Novaland,… FMCG:
Unilever, Coca Cola, Pepsi, Nestle, Tân Hiệp Phát, , Friso, Abbott, Vinamilk, … Retail: Big C, Coopmart, etc

Manager of Marketing Segmentation
Report: Board of Directors
Duties:
• Cooperate with research agency to give briefing about the study of consumer behaviors for products
• Conduct segmentation analysis for marketing campaigns
• Conduct market research competitors and products in the market
• Conduct industry research with industry experts and deliver evaluation report on specific industry
• Update/improve industry database and analyze outcome to provide the insights
• Analyze the influences on market related to real estate, securities, investment trend, capital markets, etc.
• Plan marketing campaigns with the base of analysis on current customers’ usage and behaviors as well as the
ways to approach potential customers
• Capture trends to apply for marketing campaigns, Generate marketing concepts for marketing campaigns
• Develop suitable materials, campaigns, and related methods to promote sales activities, the product, and the
organization.
• Analyze the effectiveness of each marketing campaigns and withdraw lessons for upcoming campaigns etc.
Projects handled: 20th, 21st, 22nd birthday of the bank, Tết promotional campaigns, summer campaigns,
opening day’s campaigns, local marketing campaigns, Omni channel, etc.

Report: Deputy Managing Director
Duties:
• Influence category marketing and sales strategies by generating insights
• Translate trends into insights to use for attribute selections and weighting decisions
• Develop insights around competitive information by geography, operator type, menu type, SKU, price point, etc.
• Create engaging presentations and be able to clearly explain and defend complex analysis, recommendations,
and alternatives not chosen
• Propose recommendations for BOD
• Give the directions to research team & Manage their workloads
Projects handled: Retailing market analysis, Competitor analysis, Key SKUs analysis, Customer usage and
behaviors, Customer perceptions on branding and marketing activities, Traffic generator, usual shopping value and
frequency, new product testing, packaging testing, etc.

Marketing Research Manager
Report: Director
Duties:
• Research feasibility of potential locations calculate sales and make report on feasibility of the potential locations
to open the supermarket follow the group’s strategy.
• Conduct research and update information relating to population, infrastructure, transportation, income level,
cultural level, purchasing power, purchasing habit of people, brand perception, competitors and all elements
affecting to the retail market in Vietnam.
• Research on the development of shopping mall and supermarket, trends of tenant mix, brands on the shopping
mall
• Research the feasibility of potential locations by conducting the site survey to each location.
• Explore shopping mall existence, research about tenant mix, explore street commercial activities, define scale and
needs of customers to propose target brands.
• Conduct industry research with industry experts and deliver evaluation report on specific industry
• Update/improve industry database and analyze outcome to provide the insights
• Develop economic/strategic/forecasting models and research tools to support and maintain the leading market
position of the company
• Actively seek new solutions and creating new business opportunities for the Research Department
• Understand expectations of clients and design surveys to meet projects requirement and present to client, if
required
• Write reports in English or Vietnamese based on scope of works to be supplied by clients and development
recommendation in Real Estate
• Lead and manage research staffs across all projects undertaken by the Research department
Projects handled: Market outlook analysis, Industry report, Real estate report, Retail analysis report, Villa
Townhouse report, Segmentation report, etc.

Marketing Manager
Report: Director
Duties:
• Conduct market research to find answers to consumer requests, habits and trends.
• Discuss, work in groups and build ideas for effective marketing campaigns.
• Support outbound / inbound marketing activities by demonstrating expertise in many different areas, including
content development and optimization, advertising, event planning. ...
• Contact an external vendor for event implementation and advertising campaigns.
• Coordinate with marketing staff and other departments to increase brand awareness and implement assigned
marketing activities.
• Plan and implement initiatives to reach target customers through appropriate communication channels such as
social media, email, television, etc.
• Support analyzing marketing data (campaign results, conversion rates, traffic ...) to shape future marketing
strategies.